Lead: Marketing Portfolio
Date: 1 Jul 2024
Location: Stellenbosch, Western Cape, ZA
Company: Capitec Bank Ltd
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We're on the lookout for energetic, self-motivated individuals who share our passion for service in the banking industry. To be part of the journey, follow the steps below:
1. To see what life at Capitec is all about and complete a short assessment, please click here!
2. Once you have completed the above finalize your application by clicking apply below.
Join Us in Becoming the Best Bank in the World!!
We appoint energised and motivated people for their potential and continuously look for talented, driven individuals to help us innovate and evolve. That is why we focus on finding the right people for the right jobs. We love what we do because we focus on making a positive difference for our clients and employees. Our company DNA is built around talented and committed teams dedicated to building a brand that we are proud of and earns the trust of our clients.
Who We Are
We are a bank, but we’re much more than that. We believe that banking is about enabling people to control their financial lives through banking that is simplified, accessible, affordable and delivered through a personal experience. By helping our clients manage their financial lives better, we enable them to live better.
Why Choose Us
At Capitec, we offer our best by living up to our CEO values in every situation – we always put the client first, act with energy, and take ownership. And to support people in being their best, our Employee Value Proposition offers every value to all team members through cohesive teams, growth opportunities as well as employee benefits and savings. We make it a priority to ensure that each member of the Capitec team feels welcome, valued, focused, and has the opportunity to grow.
About the Role
- To deliver against the marketing objectives by delivering the campaign objectives.
- To nurture the current base of clients by understanding their banking behaviour and using campaigns and tactics to deliver entrenched behaviour and additional product usage.
- To create performance-driven campaigns to acquire new clients and launch new products in the market using the appropriate channels of communication.
What You Will Bring
- 5+ years of brand marketing experience in a large, complex, and client-focused organisation
- Experience working preferably in FMCG, retail banking, or services industry
- Cross-functional project coordination/management experience
- A relevant degree in Marketing or Business Management
Knowledge of:
- Principles of brand marketing
- Data analysis, client profiling, and segmentation
- Digital marketing and e-commerce
- Campaign management
- Internal and external communication methods and practices
- Stakeholder and relationship building and management
Ideally, You Also Have:
- Experience gained preferably in an FMCG, retail banking, or services industry
- Cross-functional project coordination/management
What You Will Be Doing
- Developing marketing plans and budgets
- Managing the product’s marketing strategy
- Owning the product’s marketing plan
- Delivery of marketing campaign objectives.
- Product design channel implementation
- Integrated marketing
- Operational responsibilities
Conditions of Employment
- A valid driver's license and own vehicle is required
- Willingness to travel nationally on a regular basis
- Clear criminal and credit record
Capitec is committed to diversity, applications to this position will strictly be considered in support of our employment equity goals.